Volume 15, No 15,January 2002
Modern 'grrls' Pursue Etiquette
By Jessie Milligan

Pearls, basic black dresses, a shade of lipstick called Manic Depressive, what else would you expect from young women whose book on modern etiquette includes a chapter titled "How, Where, When to Pass Out, and What You Should Wear." These are the Etiquette Grrls, two friends of impeccable breeding who found literary success by writing "Things You Need to Be Told, A Handbook for Polite Behavior in a Tacky, Rude World!" Their Miss Manners-meets-MTV style is shot straight at the heart of the twenty something generation.

The grrls, Lesley Carlin, 28, and Honore McDonough Ervin, 26, are, their publisher says, "graduates of New England preparatory schools and prestigious colleges; they are throwers of great parties; they can hold their liquor; their expertise on fashion and makeup, especially subversive nail polish colors, knows no bounds; they wear Doc Martens with their cashmere twin sets and, most importantly, they know what they are talking about." Proper decorum calls for us to introduce you to the grrls. Carlin is a Boston Web site producer who just got engaged. Ervin, single, is a graduate student studying nonfiction writing in Pittsburgh.
The two met in middle school in Springfield, Mass., and remained friends. Their letters and e-mails to one another were notable for their frequent midsentence capitalization, a quirky and funny way of adding attitude to their refined accounts of daily life. The two got together one day and, for laughs, read aloud from an etiquette book published in 1941. They found it the funniest book they'd ever read. "We thought that people today could use something like that," Carlin says. They launched a Web site, www.EtiquetteGrrls.com, in 1999, and it proved popular enough that the two wrote a proposal for a book. "We wanted to write an etiquette book that wasn't your grandmother's etiquette book," Carlin says. "We used 'grrls' in the title to emphasize that we are young. We are really very traditional girls. Something we are militant about is etiquette." The rules for manners haven't changed much over the years, they say. But social situations have.
Women today must consider how to choose e-mail addresses that reflect the many facets of their personalities while retaining dignity. "User names containing any of the following words should be Avoided At All Costs: Bunny, Unicorn, Rainbow or Kitty," the grrls write. After all, someday you may wish to use your e-mail address on your resume. The grrls go so far as to offer advice on what to wear while working online. "You should treat the composition of e-mail much as you would a Real, Live Conversation, and you should remember that Appearance Always counts. We tell you this now because the Etiquette Grrls understand that in A Few Short Years everyone will have video e-mail. "Thusly, it is best that you attempt to break the habit of Dressing Sloppily while at the computer right now, Dear Reader. Your Technological Wardrobe ought to be appropriately Sleek and Modernistic, with perhaps a bit of a Cyberspacy look to it. This is not to say that Tout le Monde should run out and buy skin-tight, hologrammy hooded cat suits, as ever, Know Your Limits. Clothes in shades of black, grey, and white (for summer) are always Quite Nice, and any jewelry you wear ought to be Silver or Platinum, of course. (Gold is very un-modern.)" Their book goes on to describe proper decorum for traditional situations (dinner with the boyfriend's parents) and the more modern (what to wear on casual days).
The grrls have fashion and grooming tips that surpass anything Grandma would have ever owned up to. "We don't recommend passing out but if you do anticipate a night of heavy drinking you should keep your ensemble comfortable, sleek, and as always and above all, stylish. You're probably going to be in the same clothes come Noon Tomorrow, so try to wear something that doesn't wrinkle easily, doesn't pick up lint and will look appropriate for brunch. We think stretch wool pants or a skirt with a nice fitted tee (and perhaps a little cardigan if it's chilly) are always a safe bet." Makeup and hairstyles should be kept simple, the grrls advise. "Your hair is not an Art Project. You do not need to have a Wee Army of barrettes in your hair at any single time, ever." The grrls say following fashion trends is OK, but just don't overdo it. "You should only do one wacky thing at a time. This shows everyone that while you're Hip and Adventurous, you're not just following all the Magazine Instructions Simultaneously."
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